My Blog
Building, Fundraising, and Winning in Fintech: The Strategy Playbook, #6 Rochelle Gorey: Founder & CEO, SpringFour—Sustainable Growth & Impact
Unlike many fintech companies, Rochelle Gorey’s SpringFour has never raised outside capital. Instead, it’s grown steadily over 20 years, delivering financial health resources to over 8.5 million people in 2024 alone. Rochelle and SpringFour demonstrate that measurable impact is just as valuable as rapid growth, and sticking to authenticity and real results matters most.
Announcement: C&R Software Integrates SpringFour into Debt Manager
We’re thrilled to announce a brand-new integration of SpringFour with C&R Software’s Debt Manager, the world’s leading SaaS, AI-native debt collection and recovery platform. The debt management and collections system simplifies and streamlines collections processes, and currently manages $8 trillion in debt.
Empowering Financial Health: SpringFour’s Rochelle Nawrocki Gorey Envisions a Better Future for Customers
SpringFour’s Founder and CEO, Rochelle Nawrocki Gorey, was highlighted by the Financial Health Network as part of International Women’s Day in a piece honoring “3 trailblazing women instrumental in advancing the financial health movement over the past two decades – and they’re not done.”
In The Business of Helping People: An Interview with Rochelle Gorey, the Founder of SpringFour
Madeline Riske, English and Creative Writing Student at the University of Iowa, took the opportunity to interview Rochelle Gorey, SpringFour’s CEO and Founder about her story and the company’s mission and success. Explore Madeline’s Guest Blog here.
2024 Annual Impact Report: How We’ve Changed Financial Services For Good
2024 was a defining year for financial health — and for SpringFour. Our acquisition by C&R Software marked a major milestone, enabling us to scale our mission and bring financial health solutions to more organizations and the people they serve than ever before.The impact speaks for itself: 8.5 million+ referrals delivered (a 54% increase from 2023), 2,000+ new resources added, and recognition from Inc. and American Banker for our leadership, innovation, and impact in financial health.
2025 The State of Fintech Report: Annual Banker Survey and Collection of Insights
We’re thrilled to share that SpringFour is featured in the State of Fintech report, recognized as a leading financial health fintech, making it possible for organizations to empower consumers with real-time, vetted financial health resources — leading to increased repayments, greater P&L value, and more financially healthy customers. See SpringFour’s article beginning on page 121.
